Jul 27, 2023

Scott and Airial are chatting this week about opportunity cost. AFter being headhunted for a full time management and commission sales position, Scott decided to weigh the pros and cons on air. With some of the pros being access to mentorship and experience managing a sales team, but having to give up the beach, and...

Jul 4, 2023

Scott has a bit of a rant on this episode as he and Airial get into why it’s important that the value ladder for your products and services makes sense. Scott shares an example of a value ladder that breaks a potential buyer’s trust, and Airial shares her insights on how to avoid cannibalizing your offers...